Advocacy Essentials Seminar
Wednesday, April 15, 2026 (1:00 PM - 5:00 PM) (CDT)
Description
About
Advocacy Essentials is a half-day program designed for chamber executives, board members, and staff who want to understand the power of advocacy — and how their chamber can begin leveraging it. Join Elliot Richardson, Co-Founder and President of the Small Business Advocacy Council (SBAC) and Neil Malone, Director of Government Affairs for the Naperville Area Chamber of Commerce as they cover the fundamentals of chamber advocacy, make the case for why chambers must have a voice in the policy process, and provide a practical roadmap for chambers. The program concludes with an exclusive tour of the State Capitol.
This program is purposefully scheduled the afternoon before Chamber Day, the joint Lobby Day between IACCE and the Illinois Chamber. Learn more here.
Interactive Agenda
- Demystifying the legislative process
- Legislative process
- Policy ideation to policy formulation
- Your role in the process
- Engaging the chamber membership
- Engagement opportunities
- Policy considerations
- Follow up
- Beginning the process
- Event options
- Considerations
$50 for the afternoon. Drinks and snacks will be provided.
